Know Your Ideal Resident

  • Leverage comprehensive resident and influencer profiles including geographic, wealth, psychographic, and demographic data of current and past residents
  • Map relationships between residents and their influencers
  • Understand lifestyle preferences and value systems that attract residents to your community
  • Track move-in patterns and geographic trends to identify your true trade areas
  • Understand the decision-making factors that drive residents to choose your community

Find Better Leads

  • Create look-alike audiences for direct mail and digital campaigns
  • Customize campaigns based on demographic, psychographic, and wealth insights
  • Focus geographic targeting based on actual trade areas for your community and competitors

Improve Conversion Rates

  • Improve lead qualification through sales automation and CRM data enrichment
  • Identify ideal prospects based on deep resident insights
  • Know your true competitors and where you leads are moving
  • Save time and increase conversions

Improve Market Share

  • Uncover competitive positioning insights
  • Optimize investment planning strategies
  • Develop data-driven pricing approach
  • Benchmark against top-performing communities

See How Occulytics Can Transform Your Lead Performance

Ready to transform your lead qualification and prospect generation?

See how Occulytics can help your sales and marketing teams identify and convert your ideal residents.